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List Price : $24.95 Price : $6.06
List Price : $24.95 Price : $6.06
Product Description
Blending his riveting personal story with innovative ideas about how to win the war on terror, former marine turned Al Jazeera reporter Josh Rushing addresses all the issues he was not allowed to talk about when he was in uniform. If we are to win the war on terror, Rushing explains, we have to interact with the media at home and abroad in order to control the way we are perceived. By refusing to appear on Al Jazeera, Western leaders allow people who disagree with the current administration to represent the West to the Arab world in a skewed, negative way. By taking readers inside Al Jazeera, Rushing offers a unique behind-the-scenes look at the controversial news channel and shows how the West can harness it to its advantage, relay a positive message to the Arab public, and hear what it has to say in return.
Mission Al-Jazeera: Build a Bridge, Seek the Truth, Change the World Reviews
Mission Al-Jazeera: Build a Bridge, Seek the Truth, Change the World Reviews
| 24 of 26 people found the following review helpful  An American Hero, By This review is from: Mission Al-Jazeera: Build a Bridge, Seek the Truth, Change the World (Hardcover) I admit that I admire Rushing. From his first appearance in the movie Control Room through the last page of this book he is unfailingly calm, reasonable and even handed; not something we have a surplus of these days. His personal journey is compelling, but his mission: to break down barriers of misunderstanding between Americans and the world confident that most people everywhere want to live in peace is one I strongly believe in.The book mirrors this. He recounts his personal story, his upbringing, his career in the Marines, his frustration with the political appointees who shaped relations with the media during the early days of the Iraq war and his transition out of the Marines due to their distaste with his appearance in Control Room. By the way, he explains that almost all of the film of him in that movie comes from one interview, and doesn't really reflect an arc of growth over a period of time. My only frustration with the book is that because he so... Read more 21 of 23 people found the following review helpful  Eyes: Opened. Mind: Opened. World: Enlarged., By This review is from: Mission Al-Jazeera: Build a Bridge, Seek the Truth, Change the World (Hardcover) Thank you, Josh. You've made my world a little larger, and my understanding of it has grown as well.As a Marine, I would never have read this book had it not been for Josh Rushing's Marine Corps service. Had he been Army or otherwise, I probably would have dismissed his story, and that would have been my loss. Mission Al Jazeera provided information on several ideas I think we should consider further: -How the American and Arabic cultures have clashed unnecessarily. -How we can find points to agree on. -How to open up a dialogue on points where we disagree.. -How the U.S. manages (or mismanages) the publicity war. -How we can (and why we should) engage the Arab world through their media. -How we could improve our own military public affairs. Josh is still a Marine, though he is no longer paid by the Corps. This shows in his writing as he is intelligent and respectful when he is critical. It is clear that Josh... Read more 8 of 10 people found the following review helpful Must read for the Public Affairs Community, By This review is from: Mission Al-Jazeera: Build a Bridge, Seek the Truth, Change the World (Hardcover) Mission Al Jazeera: Build a Bridge, Seek the Truth, Change the World, Josh Rushing, Palgrave Macmillan, 2007, 256 pages, $24.95. Reviewed by Major Charles M. Kyle, U.S. Army, student at the Command and General Staff College.Though not an autobiography, Josh Rushing, a former Marine Captain, and now al Jazeera journalist, shares his personal story while assigned to the public affairs office at CENTCOM before and during the invasion of Iraq in 2003. The author discusses two very important topics in this book. First, from an historical perspective, Rushing discusses the interaction or lack thereof between DoD and the Arab Media. This topic of discussion is extremely enlightening on the subject of how the military public affairs office went from doing its traditional job of informing on and about the war to "selling the war", a state department public relations responsibility. Rushing goes to great lengths to explain how the US marginalized the Arab media... Read more |
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